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Master of Business Administration (MBA) Programme #318 Digital Transformation & Analytics

MBA in Luxury & Retail Management

A rigorous Swiss private curriculum synthesizing advanced management theory, quantitative financial rigor, and executive decision science for global leaders.

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Standard Duration 2 Years (4 Semesters)
Academic Credits 120 ECTS Equivalent
Delivery Mode Executive Blended / Modular Weekend
Next Intakes Rolling Intakes (Quarterly)
Curriculum Structure

Academic Overview & Focus

The MBA in Luxury & Retail Management at Brookfield Business School is constructed to meet the highest European and Swiss benchmarks for executive and postgraduate education. Through an integrated balance of core theoretical frameworks, case analytics, and applied enterprise capstones, students master the discipline of strategic decision-making in volatile operating environments.

Rooted in the academic values of the Canton of Zug, the programme emphasizes fiduciarily responsible leadership, quantitative precision, technological readiness, and ethical corporate stewardship.

Advanced quantitative modeling & valuation
Boardroom strategy & fiduciary governance
Digital transformation & enterprise AI platforms
Cross-border market & geopolitical risk analysis
Modular Breakdown

Curriculum Syllabus by Semester

Semester 1 8 Modules
LUX811 C-Suite Leadership, Personal Mastery & Executive Vision in Luxury & Retail Management
Theory
Develop authentic executive presence, strategic self-awareness and senior leadership influence in Luxury & Retail Management.
LUX812 Managerial Financial Analysis & Corporate Restructuring Studio in Luxury & Retail Management
Practical
Deconstruct corporate annual reports, uncover hidden liabilities and optimize capital structures in Luxury & Retail Management.
LUX813 Strategic Corporate Positioning & Competitive Advantage in Luxury & Retail Management
Theory
Formulate corporate portfolio strategies, conglomerate diversification and competitive moats in Luxury & Retail Management.
LUX814 Executive Decision Analytics & Quantitative Modeling Lab for Luxury & Retail Management
Practical
Model high-uncertainty strategic corporate bets using Monte Carlo decision trees and probability models.
LUX815 Macroeconomics, Geopolitics & Global Trade Policies in Luxury & Retail Management
Theory
Evaluate sovereign debt cycles, currency devaluations, geopolitical trade sanctions and supply resilience in Luxury & Retail Management.
LUX816 Executive Communications, Boardroom Rhetoric & Media Relations Studio in Luxury & Retail Management
Practical
Master high-stakes boardroom presentations, shareholder annual meetings and crisis media interviews in Luxury & Retail Management.
LUX817 Corporate Governance, Board Committees & Fiduciary Stewardship in Luxury & Retail Management
Theory
Audit audit committee responsibilities, compensation committee oversight and Swiss board compliance in Luxury & Retail Management.
LUX818 First-Year Executive MBA Residency & Strategic Challenge in Luxury & Retail Management
Practical
Collaborate in senior executive cohorts to diagnose and resolve an authentic enterprise crisis in Luxury & Retail Management.
Semester 2 8 Modules
LUX821 Strategic Marketing Direction & Brand Equity Leadership in Luxury & Retail Management
Theory
Direct global brand equity portfolios, customer lifetime value maximization and market disruption in Luxury & Retail Management.
LUX822 Digital Marketing ROI & Omnichannel Attribution Studio for Luxury & Retail Management
Practical
Audit corporate marketing spend efficiency, digital conversion attribution and customer acquisition costs in Luxury & Retail Management.
LUX823 Operational Excellence, Supply Network Resilience & Agility in Luxury & Retail Management
Theory
Design resilient global supply chain networks, Lean manufacturing architectures and risk hedging in Luxury & Retail Management.
LUX824 Operations Simulation & Supply Chain Optimization Workshop in Luxury & Retail Management
Practical
Optimize complex supply network logistics, warehouse automation and production scheduling in simulation.
LUX825 Strategic Human Capital, Executive Talent & Succession in Luxury & Retail Management
Theory
Formulate CEO succession pipelines, executive compensation packages and post-merger cultural integration in Luxury & Retail Management.
LUX826 Executive Negotiation & High-Stakes Dealmaking Workshop in Luxury & Retail Management
Practical
Conduct complex multi-party deal negotiations, resolving impasse and securing strategic partnerships in Luxury & Retail Management.
LUX827 Digital Business Transformation & Enterprise AI Adoption in Luxury & Retail Management
Theory
Lead enterprise artificial intelligence roadmaps, cloud modernization and digital culture transformations in Luxury & Retail Management.
LUX828 Mid-MBA Enterprise Modernization Practicum in Luxury & Retail Management
Practical
Deliver an actionable digital transformation and organizational modernization blueprint for an enterprise in Luxury & Retail Management.
Semester 3 8 Modules
LUX831 Corporate Valuation, Mergers & Acquisitions Strategy in Luxury & Retail Management
Theory
Structure cross-border corporate mergers, hostile acquisition defense and private equity leveraged buyouts in Luxury & Retail Management.
LUX832 M&A Financial Modeling & Transaction Structuring Lab in Luxury & Retail Management
Practical
Build detailed merger accretion/dilution models, synergy valuation projections and LBO debt schedules.
LUX833 Corporate Venturing, Innovation Studios & Growth Scaling in Luxury & Retail Management
Theory
Establish corporate venture capital (CVC) funds, internal startup incubators and open innovation networks in Luxury & Retail Management.
LUX834 Venture Capital Term Sheet Negotiation & Valuation Workshop in Luxury & Retail Management
Practical
Draft and negotiate venture capital term sheets, liquidation preferences, anti-dilution and protective clauses.
LUX835 Corporate Sustainability, ESG Stewardship & Climate Strategy in Luxury & Retail Management
Theory
Align enterprise strategy with ESG reporting directives, sustainable debt financing and net-zero roadmaps in Luxury & Retail Management.
LUX836 MBA Strategic Consulting Project: Charter & Problem Formulation in Luxury & Retail Management
Practical
Formulate the formal consulting project charter, client scope and diagnostic framework for an enterprise in Luxury & Retail Management.
LUX837 Enterprise Risk Management, Cyber Resilience & Crisis Control in Luxury & Retail Management
Theory
Formulate enterprise-wide risk management (ERM) frameworks, ransomware response and corporate crisis governance in Luxury & Retail Management.
LUX838 Strategic Crisis Simulation & Boardroom Decision Lab in Luxury & Retail Management
Practical
Navigate a simulated live corporate disaster under real-time pressure, regulatory scrutiny and media glare.
Semester 4 8 Modules
LUX841 MBA Strategic Consulting Project: Enterprise Fieldwork in Luxury & Retail Management
Practical
Execute primary executive interviews, operational audits and internal data extraction at the client enterprise.
LUX842 MBA Strategic Consulting Project: Data Synthesis & Model Build in Luxury & Retail Management
Practical
Synthesize diagnostic findings, build dynamic financial scenarios and engineer customized solutions for Luxury & Retail Management.
LUX843 MBA Strategic Consulting Project: Executive Recommendations in Luxury & Retail Management
Practical
Author the comprehensive C-suite consulting report detailing implementation sequences, costs and ROI in Luxury & Retail Management.
LUX844 Global Business Policy, Swiss Governance & Long-Term Stewardship in Luxury & Retail Management
Theory
Evaluate the Swiss business ecosystem, global corporate neutrality, sovereign wealth funds and long-term value in Luxury & Retail Management.
LUX845 C-Suite Advisory Playbook & Organizational Change Roadmap in Luxury & Retail Management
Practical
Translate consulting findings into phased change management workstreams and executive KPI scorecards in Luxury & Retail Management.
LUX846 Executive Boardroom Simulation: Shareholder Annual Meeting in Luxury & Retail Management
Practical
Role-play executive board members defending annual performance and strategic initiatives before activist investors.
LUX847 Executive Leadership Legacy, Ethics & Lifelong Governance in Luxury & Retail Management
Theory
Formulate a personal executive governance charter, ethical leadership legacy and ongoing board directorships.
LUX848 Final MBA Capstone Defense & Oral Examination in Luxury & Retail Management
Practical
Defend the strategic enterprise consulting project before a jury of corporate executives and academic faculty in Luxury & Retail Management.
Professional Placement

Career Trajectory & Placement

Graduates of the MBA in Luxury & Retail Management pursue leadership roles across multinational enterprises, Swiss private banking houses, boutique consultancies, and innovative scale-ups.

Target Executive Roles
Chief Executive, Vice President Strategy, Managing Director, Senior Partner, Head of Corporate Governance.
Industry Sectors
Private Banking, FinTech, Global Supply Chain, Luxury Goods, Management Consulting, Healthcare Systems.
Swiss Private Higher Education Regulatory Notice

Brookfield Business School operates as an independent private higher education institute pursuant to Article 20 of the Swiss Federal Constitution (academic freedom) and relevant cantonal legislation in the Canton of Zug. Degrees and qualifications conferred are proprietary private Swiss academic credentials in accordance with Swiss private law.

Admissions Information

Enrolment Details

  • Degree Level Master of Business Administration (MBA)
  • Duration 2 Years (4 Semesters)
  • Academic Load 120 ECTS Equivalent
  • Delivery Executive Blended / Modular Weekend
  • Next Cohort Rolling Intakes (Quarterly)
Eligibility Criteria

Undergraduate degree plus a minimum of 3 years demonstrable managerial or executive experience. Admissions interview and CV review required.

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